Privacy policy

Last updated: 22/07/2026

1. About this policy

This Privacy Policy explains how Killed Pixel Ltd trading as Killed Pixel Studio collects, uses, shares and protects personal information.

It applies when you:

• Visit our website

• Complete an enquiry or website outline form

• Book a call

• Contact us by email, telephone or social media

• Request a proposal

• Purchase or receive services

• Work with us as a client, supplier or professional contact

This policy explains our processing activities. It does not ask you to provide blanket consent to everything described.

2. Who we are

Killed Pixel Ltd trading as Killed Pixel Studio is the controller responsible for the personal information covered by this policy.

Company number: 16535928

Registered office:

8 Leatside,
Roborough,
Plymouth,
England,
PL6 7BA

Email:

contact@killedpixelstudio.com

3. Information we may collect

The personal information we collect depends on how you interact with us.

Identity and contact information

This may include:

• Name

• Business or organisation name

• Professional role

• Email address

• Telephone number

• Postal or business address

• Social media profile information

Enquiry and project information

This may include:

• Information submitted through website forms

• Your services, audience and project goals

• Website and branding preferences

• Domain and hosting information

• Existing website details

• Proposed project dates and budget information

• Messages, meeting notes and correspondence

• Information needed to prepare a website outline or proposal

Project content and assets

This may include:

• Website copy

• Photographs and videos

• Logos and brand files

• Reviews and testimonials

• Team member information

• Professional biographies

• Documents and project questionnaires

• Account details needed for technical setup

You should not submit confidential client, legal case or legally privileged information through general website forms.

Account and access information

Where needed to deliver a project, we may receive:

• Website administrator access

• Hosting or domain access

• Email configuration information

• Search and analytics access

• Social media or business profile access

Where possible, access should be provided through delegated permissions or temporary credentials rather than by sharing primary passwords.

Financial and contractual information

This may include:

• Proposal and agreement records

• Invoice details

• Payment status

• Bank transfer references

• Accounting and tax records

We do not normally receive or store complete payment card information.

Technical and website information

This may include:

• Internet Protocol address

• Browser and device information

• Pages viewed

• Referral source

• Form activity

• Cookie choices

• Approximate location derived from technical information

• Website and server logs

Marketing preferences

This may include:

• Whether you have asked to receive updates

• Your communication preferences

• Records of consent

• Unsubscribe or objection records

Information from other sources

We may receive professional information from:

• Referrals and introducers

• Public business websites

• Public professional profiles

• Companies House

• Social media

• Service providers involved in your project

4. Special category and confidential information

We do not normally need health information, religious beliefs, political opinions, biometric information or other special category information.

Please do not send special category information, confidential client information, legal case details or privileged material unless we have specifically agreed a secure and lawful reason for receiving it.

Where special category information is received, we will only use it where an appropriate lawful basis and additional condition apply.

5. How we use personal information

We may use personal information to:

• Respond to enquiries

• Prepare website outlines and proposals

• Arrange calls and meetings

• Enter into and manage contracts

• Plan and deliver website, branding and digital services

• Communicate during a project

• Manage payments and invoices

• Configure websites, domains, email, analytics and digital accounts

• Provide support and handover guidance

• Maintain project and business records

• Protect our website and systems

• Understand how visitors use our website

• Improve our services and website

• Request or publish a review or case study with appropriate permission

• Send relevant marketing where lawful

• Comply with legal, tax and regulatory obligations

• Establish, exercise or defend legal claims

6. Our lawful bases

We rely on different lawful bases depending on the purpose.

Steps before entering a contract

We use this basis when you ask us to:

• Respond to a project enquiry

• Prepare a website outline

• Provide a proposal

• Discuss a potential project

Contract

We use this basis where processing is necessary to:

• Deliver agreed services

• Manage a project

• Communicate with a client

• Process payments

• Provide support and handover

Legitimate interests

We may rely on legitimate interests to:

• Operate and improve our business

• Respond to business enquiries

• Protect our website and systems

• Maintain appropriate project records

• Prevent fraud and misuse

• Manage professional relationships

• Present completed public work where appropriate

• Carry out proportionate business marketing

We consider the effect on the people involved before relying on this basis.

Consent

We rely on consent where required, including for:

• Non essential analytics or marketing cookies

• Certain forms of electronic marketing

• Optional promotional uses of personal information

You can withdraw consent at any time.

Legal obligation

We use this basis where information is needed for:

• Tax and accounting records

• Company law requirements

• Responding to lawful requests

• Meeting other legal obligations

Legal claims

Where necessary, information may be retained or used to establish, exercise or defend legal claims.

7. Website forms

Information submitted through our forms is used to:

• Respond to your enquiry

• Prepare a requested website outline

• Understand your proposed project

• Arrange an appropriate next step

Submitting an enquiry does not automatically add you to a general marketing list.

Please do not include confidential client, legal case or privileged information within a general enquiry form.

8. Marketing communications

We may send marketing where:

• You have consented

• There is another lawful basis permitted by data protection and electronic marketing law

• You are a business contact and the communication is relevant and lawful

You can object or unsubscribe at any time.

Where you unsubscribe, we may retain limited information on a suppression list so that we can respect your preference in the future.

9. Artificial intelligence assisted tools

We may use artificial intelligence assisted tools to support:

• Research

• Content planning

• Drafting and editing

• Summarisation

• Design exploration

• Code assistance

• Quality checks

Where personal information is processed using such tools, we take steps to:

• Limit the information used

• Avoid unnecessary confidential information

• Review the purpose and provider

• Use appropriate contractual and privacy settings

• Apply human review to project outputs

We do not use website enquiries to train our own artificial intelligence models.

We do not make decisions about individuals that have legal or similarly significant effects using solely automated processing.

10. Who we share information with

We may share information with trusted providers where necessary to operate our website or deliver services.

Categories of provider may include:

• Website hosting and domain providers

• WordPress and website technology providers

• Business email and cloud storage providers

• Analytics and search platforms

• Cookie consent providers

• Appointment booking providers

• Electronic signature providers

• Accounting and invoicing providers

• Backup and security providers

• Project delivery and communication tools

• Artificial intelligence providers where appropriate

• Professional advisers, insurers or accountants

• Contractors working under appropriate confidentiality arrangements

• Law enforcement, regulators or courts where legally required

Providers may include services such as Hostinger, WordPress, Elementor, Google, CookieYes, Calendly and DocuSign where those services are used.

We do not sell personal information.

11. Client websites and third party accounts

Where we configure services on behalf of a client, the client may be the controller for personal information processed through its own website, email, forms, analytics or business profiles.

Killed Pixel Studio may act as a processor or service provider for limited project activities.

Responsibilities should be set out in the relevant agreement where ongoing personal data processing is required.

12. International transfers

Some service providers may process information outside the United Kingdom.

Where this involves a restricted international transfer, we will use an appropriate legal mechanism, which may include:

• United Kingdom adequacy regulations

• Approved contractual safeguards

• Another permitted transfer mechanism

We will also consider the security and protection provided for the information.

13. How long we keep information

We keep personal information only for as long as it is reasonably needed for the purpose for which it was collected.

General enquiries

Enquiries that do not become active projects are normally retained for up to 12 months after the last meaningful communication.

Project and client records

Core project records may be retained for up to six years after project completion or termination where needed for contractual, insurance, accounting or legal purposes.

Financial and accounting records

Invoices, payment records and accounting information are normally retained for at least six years from the end of the relevant financial year or for any longer period required by law.

Website content and project assets

Final project assets may be retained for up to six years to support handover, support, dispute resolution and legitimate business records.

Working files, drafts and unnecessary duplicate assets may be deleted sooner.

Access credentials

Temporary credentials should be deleted or removed once they are no longer required.

Clients should change passwords following handover where shared access has been used.

Marketing records

Marketing information is retained until you withdraw consent, object or the information is no longer needed.

Limited suppression records may be retained so that we can respect an unsubscribe or objection.

Analytics and cookie information

Retention depends on the cookie, provider settings and consent choice.

Current details are shown within our Cookie Policy and cookie preference panel.

Backups

Information may remain within secure backups for a limited period until the normal backup cycle replaces it.

We may retain information for longer where:

• A legal obligation applies

• A dispute or complaint is active

• The information is needed to establish or defend a legal claim

• Law enforcement or a regulator requires preservation

14. Security

We take reasonable technical and organisational steps to protect personal information.

These may include:

• Access controls

• Strong passwords

• Multifactor authentication where available

• Secure cloud and email services

• Device security

• Software updates

• Backup procedures

• Limited access to project information

• Secure deletion where appropriate

No online system can be guaranteed to be completely secure.

Please contact us promptly if you believe information has been lost, accessed without permission or sent to the wrong person.

15. Your data protection rights

Depending on the circumstances, you may have the right to:

• Be informed about how your information is used

• Request access to your personal information

• Ask for inaccurate information to be corrected

• Ask for information to be deleted

• Ask for processing to be restricted

• Object to processing

• Request transfer of information in a suitable format

• Withdraw consent

• Raise concerns about automated processing

These rights are not absolute and may depend on the reason we hold the information.

We normally respond to valid rights requests without undue delay and within one month.

Where a request is complex or several requests are received, the period may be extended where permitted by law.

16. Data protection complaints

You have the right to complain if you believe we have not handled your personal information properly.

Please send your complaint to:

contact@killedpixelstudio.com

Include:

• Your name and contact details

• A clear description of the issue

• Relevant dates or communications

• What outcome you are seeking

We will:

• Provide a clear way for you to raise the complaint

• Acknowledge the complaint within 30 days

• Investigate it appropriately

• Respond without undue delay

• Explain the outcome and any action taken

We may ask for further information where needed to investigate the issue.

17. Complaining to the Information Commissioner

You can also complain to the Information Commissioner’s Office.

Information Commissioner’s Office

Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Telephone:

0303 123 1113

You may wish to contact us first so that we have an opportunity to address your concern.

18. Children

Our website and services are intended for businesses and professional users.

They are not directed towards children and we do not knowingly collect personal information from children through general project forms.

19. External websites

Our website may link to third party websites.

Their handling of personal information is governed by their own privacy notices.

We are not responsible for the privacy practices of external websites.

20. Changes to this policy

We may update this policy where our services, providers or legal obligations change.

The latest version will be published on this page with a revised date.

21. Contact

Questions, rights requests and data protection complaints can be sent to:

contact@killedpixelstudio.com

Killed Pixel Ltd trading as Killed Pixel Studio

Company number: 16535928

Registered office:

8 Leatside,
Roborough,
Plymouth,
England,
PL6 7BA